Natasha Marcello: Turning Gifting into Growth

Natasha Marcello shares the story behind For Keeps, her mission to transform corporate merchandise from disposable to desirable. From leading a $28 million acquisition to launching and selling her own business in just a year, she explains how sustainability, design, and culture intersect in the $32 billion merchandise industry. This episode dives into creating products employees actually want to keep, reducing waste, and building connection in hybrid and remote workplaces, turning everyday merch into meaningful moments of belonging.

 

🎧 Listen to the full episode on Spotify, Apple Podcasts & YouTube

🎙 Hosted by @katesave | Powered by @befitfoodaustralia @purposeproductions.co

 

#SustainableMerch #CorporateGifting #EmployeeEngagement #WomenInLeadership #YoungEntrepreneur #CultureBuilding #HybridWorkplace #ForKeeps #EcoFriendlyBusiness #BusinessInnovation